67 Comments
User's avatar
Nithya's avatar

I generally like your essays, but this narrative seems force fitted around the bedsheets and feels like an advertisement

Chamblis Broman's avatar

I didn’t mind the first mention of percale sheets and I even clicked the link because I love percale sheets but when it was mentioned three times then I started feeling duped asking myself “does she really believe what she’s saying or is this an advertisement?”

Anyeri's avatar

literally this!! and also $150-$200 you gotta be kidding 🤣🤣🤣 no wonder it was mentioned 3 times

Sara's avatar

I actually think otherwise, as a writer myself, the pay for writers isn't too great, and to earn a livelihood through substack is definitely hard

So I think an endorsement here or there really makes sense for milk and cookies to keep churning out the amazing content that touches us everyday

Sara Luke's avatar

Exactly, she deserves to make a living off of her amazing work!

The Bad Review of Books's avatar

A good advertisement, especially when not disclosed as an ad, shouldn’t smack you in the face but be subtle. The product placement was anything but.

Sara Luke's avatar

This is HER page. Advertisements are a well known part of content making. It’s not that deep, she deserves to make her money.

The Bad Review of Books's avatar

No one is saying that she doesn’t deserve to make money! Just make a better ad!

Sara Luke's avatar

She did a collaboration with a company that she aligns with and utilizes in her life. This still requires her to use her own voice and creativity to create this post. It’s not that deep!

Anita Darcel Taylor's avatar

This is clearly an ad. It's insulting actually, so much so that I'm exiting subscription. I don't make it my business to pay influencers.

Rachel's avatar

You’re not paying anything.

Karen Lewis's avatar

I really love more than just your writing… it’s like an entire way of being. And if an endorsement of something that has helped you curate such a life I’m happy for you to share and further support more creative writing for all of our benefit.

Ryan Carol's avatar

Agreed. I don't mind well made sponcon but would appreciate if that's noted at the top

Felisa Sipe's avatar

Totally agree with you! Way too much advertising product in this!

joj's avatar

Multiple ads in an article is hilariously stupid. How am I supposed to take this seriously if every other “ritual” I’m being reminded to order the newest and greatest product? Ridiculous.

Joanne Williams's avatar

I sadly have to agree with the conment by Nithya above…

I read all your posts because I can connect with them but my heart sank when I read this one.

I stopped using Instagram ages ago, partly due to the contributers I followed becoming ‘ influencers’, posting narrative and images of products that they’d been gifted by companies.

This post did feel forced around product placement sadly…

April Poppe's avatar

I was really enjoying this article and the picture you created until you started advertising with embedded links.

Mohammad Masroor Addin's avatar

What I love most is how you've deconstructed the mythology around earning comfort. The line "comfort isn't a luxury it's a basic human need" should be printed on billboards.

Catherine Darcey's avatar

And just like that, Substack is turning into the new Insta/TikTok - advertisements poorly wrapped into posts about wellness and presented like a gift.

Meggan Mills's avatar

I'm so ad fatigued :( I came here to escape!

Ruth Valentine's avatar

Too much product placement, amongst the good advice.

Kathleen Steiner's avatar

This is nothing more than a prolonged advertisement for Brookline.

Natalie Saxton's avatar

Love the sentiment about being difficult to reach. It’s not coming from a place of ignoring people but just taking some quiet time for yourself

Brindha Srinivasan's avatar

Good writing, but the mention about sheets these many times feels more forced (for advertising) than it suits with the context and content here!

Vanessa Laughtland's avatar

I love the idea behind this weekend morning ritual, and I also like that you mention being a mum, but this feels so out of reach for me with my three year old! I'd love to know how kids fit into this routine for you! 💜

Wellure's avatar

I stopped making my bed on the weekends altogether. I love my home feeling well lived in and not so overly done and made up.

Katelyn Durst Rivas's avatar

I’d love to know about your pink pjs! So cute!

Andjelka Jankovic's avatar

Me too! My Irish friend would look v cute in them, can you please share link or brand? x

Unpacking this in therapy…'s avatar

LOVE THIS. as I get older, the more I love my solitude and the no-agenda, turn off brain, moments. beautiful writing.

Sandra Mulsow's avatar

We have similar morning rituals. Enjoying your recommendations as a drink coffee my in bed and listen to Sunday Baroque.

Sara's avatar

I think it's cool that you're also sharing brands you use this really aligns with your writing and also as your audience I feel like this is right up my alley

Definitely going to explore this for my home